Insights & News

Building Future-Proof Websites: Strategies for Success in the AI Era

Beyond Nezha: How Cultural Confidence is Redefining ‘Made in China’

The Evolution of Luxury Travel Retail in 2025 and Beyond

26 February, 2025

How DeepSeek’s Open-Source Model Empowers Brands: A Comparison with OpenAI

TikTok “Refugees” Flood Xiaohongshu/Rednote: How Brands Seized the Viral Wave

Gen Z Tourists Rediscover Hong Kong

24 January, 2025

The TikTok “Sagadrama”: What’s next for Xiaohongshu?

31 December, 2024

Looking at 2025: Toto I’ve a feeling we’re not in Gansu anymore

02 December, 2024

Tapping into Hong Kong’s New Consumer Landscape: Reaching the Mainland Chinese Market with Xiaohongshu

15 November, 2024

Three Seconds to Shine: How Instagram’s New Rules Are Changing the Content Game

08 November, 2024

Embracing Pink Friday: RFI’s Commitment to a More Inclusive Workplace

11 October, 2024

Kai Tak Sports Park’s Debut with Coldplay: World-Class Entertainment Powered by Hong Kong

27 September, 2024

The Hyper-Connected Future: Apple Intelligence and the Power of Ecosystem Synergy

Mooncakes: The Younger Generation’s Take on Tradition

30 August, 2024

Mainland Chinese restaurants are invading Hong Kong, but what are success factors in both directions?

16 August, 2024

Four-Day Workweek – from Trial to Trend?

09 August, 2024

“Is AI making money yet?” is the wrong question to ask

02 August, 2024

Global IT Chaos Caused by a Single Routine Update from CrowdStrike

Paris 2024: Can the City of Lights Outrun its Olympic Shadows?

OpenAI’s China Block: Fueling a Local AI Boom?

OpenAI’s GPT-4o Brings ‘Samantha’ from the Movie Her to the Public

Navigating AI Adoption by Brands: People and Business Come First

Hong Kong Retail and F&B Feel the Chill as Residents Go North

How Hong Kong’s Art Month is Reshaping the City’s Identity

Social Media Takes on the Challenge of Differentiating AI-Generated Content

Why Sora is Bringing Both Shock and Awe to an Already AI-Aware Audience

26 February, 2024

Why Hong Kong Brands Should Not Forget About TikTok

26 January, 2024

Data Privacy Day as a Milestone for Data Security Awareness

18 January, 2024

Can search-enabled AI spell the end for search engines?

08 January, 2024

Business as Unusual: RFI’s thoughts on 2024

03 January, 2024

The Gaza Lesson: Consuming Media in a Polarized World

14 December, 2023

Navigating Turbulence: Crisis Management at the Gay Games Hong Kong

06 December, 2023

The Communications Industry is Lagging in Embracing Generative AI

24 November, 2023

Webinar Recap: Powering Storytelling with Generative AI

22 November, 2023

Experiential Marketing in Travel Retail: The Macallan’s Colour Collection Campaign

15 November, 2023

How Grab Malaysia Handled a Crisis: Lessons to Learn

25 October, 2023

Empowering Women as a Key to Unlocking Organizational Potential

04 October, 2023

“Night Vibes”: Hong Kong needs to deliver More for Less

20 September, 2023

How APAC Brands Can Enhance Reputation and Resilience in Times of Climate Change Crisis

16 August, 2023

Unveiling the Elegance: The Rise of Quiet Luxury in China’s Fashion Scene

10 August, 2023

The Art of Courting AI: Wooing GPT Models with the Right Prompts

09 August, 2023

Iconic Local Brands in Hong Kong Reinventing Heritage

Barbie and Mattel: Villain or Marketing Genius?

Marketing with Mindfulness Amidst Taiwan’s Me Too Moment

Preparing for travel retail rebound

ChatGPT will make us better marketing content creators

28 February, 2023

What brands can learn from Porsche’s NFT flop

24 February, 2023

Dissecting Balenciaga’s Ad Scandal – its story, response and implications

21 February, 2023

Is Hong Kong’s cultural heyday returning?

15 February, 2023

Asia are you ready for the Pink Dollar?

Marketing to LGBTQ: Pitfalls and payback of chasing the pink dollar

Web3 and NFTs: Slicing through the hype

Roaring twenties or apocalypse now?

20 October, 2021

How brands are using NFTs

03 August, 2020

Want to help? Here’s what you can do for Covid-19 economic victims